We put your personality on wheels, on and ofF-road.

Lift - Protect - Upfit

Check out the Special Sales on the Web and in the Showroom! (see store for more details)

a 'Lil' Bit of Rock Crawling!

WHY CHOOSE US

DIAGNOSTICS
If you are experiencing suspension noise, uneven tire wear, the dreaded "death wobble" or the "it just doesn't feel right" situation, our expert technicians can diagnose "the what, where and why" on your vehicle. We will walk you through the "how" it can be fixed, and offer affordable long-term solutions.
Rock 'n Road Outfitters has access to over 2,000 preferred product suppliers! There is no guessing in regards to vehicle fitment. Our sourcing software selects products and vendors by utilizing the vehicles year/make/model specifics. This insures a pefect fit!
Installations can at times be challenging. If you don't have the time, tools or the right conditions for your install, guess what? WE DO! Our knowledge, and years of experience enables us to give you a fair estimate on both time and labor costs.
General vehicle upkeep
Are you experiencing a "rough ride"? All vehicles require upkeep; new breaks, new tires with rotation, even your struts or shocks may need to be updated or UPGRADED.
it's not just what we do, we live it!
Our technicians are involved with many off-road social groups and if you don't see them working on a vehicle, they are off-road in theirs.

Customer Service DONE THE RIGHT WAY

Our Mission
Our mission is to serve every customer as we would want to be served. Not every transaction can be solved with a simple yes or no answer. We desire to offer expert advice to help you choose the best product for your vehicle with a balance between cost, quality, and suitability for your purpose. If we don't know, we don't guess. We have excelent relationships and resources with our support teams at our distributors. It may take a little extra time, but we want to go the extra mile in order to gather the proper information for you. Your satisfaction is our goal. We know you have many choices, and it is our job to earn your business and ultimately earn your loyalty, whether you are researching or purchasing.
Our Team
Our team is small, but ready to grow.  Our experience ranges from the "new kid on the block" to over a decade of mechanical experience lifting and modifying Jeeps and trucks.  Now affiliated with Ziebart of Shrewsbury, our technicians are skilled in a variety of specialty work.  Check out our accessory page for additional information on available products. Interested in joining our team? We are looking for variety of roles to be filled at the Ziebart of Shrewsbury and Auburn location. Flexible hours. Stop into one of our showrooms for more information. Willing to train. Application for Hire

Contact us - let's work together!

Contact Us
Address
Showroom Hours
Phone: 508-832-4949 Monday - Friday Text: 508-316-9708 SaturdayText: 774-633-9747
sales@rocknroadoutfitters.com
153 Southbridge StreetAuburn, MA 01501, USA
Half a mile from the Auburn Mall,across from Brady Built Sunrooms
Monday - Friday 8AM - 5PM Saturday - Sunday CLOSED until further notice. See below for details
CLOSED (Most Federal Holidays)
Until further notice the Auburn, Rock 'n Road Outfitters showroom will be closed on Saturdays and Sundays. During the week, we are doing our best to not only be working on the vehicle at hand, but field calls and reply to emails/voicemails. We strongly encourage our customers to use our text lines listed above, as our installers may be unable to roll out from under the vehicle in time to answer the stores phones.

Tell us what you are interested in

ROCK 'N ROAD OUTFITTERS

" CLIENT testimonials "

  • Great Work and reasonable Pricing!

    Jonathan Cavanagh - 5 OUT OF 5 STARS - oCTOBER 2022
    " Cory, Jennifer and the crew are all great to work with. They installed a leveling kit and new wheels on my 2019 Suburban. Wheels and tires didn't cost anymore than if I ordered on one of the direct web sites. Rock 'n Road helped me sort out the leveling kit, rim offset and tire size. Couldn't have asked for a better experience from start to finish. Glad I found them, definitely recommend for anyone looking to do a modest wheel / suspension upgrade. "
    Jonathan Hill - 5 OUT OF 5 STARS - March 2022
    " Great work and very reasonable pricing! I would definitely recommend these guys to anyone that neessome work done on their overlanding or off-road vehicle! The guys really took their time to make surethings looked good and clean when installing my high cut bumper and winch on my Tacoma, needless to say I am very pleased. "
    Jay Connole - 5 out of 5 stars - March 2022
    " Great experience! These guys (and Jen!) were flexible with letting me drop the truck off and gave a heads (up) before drilling anything, most people would have just said screw it and (would have) took my money. They installed accent lights that I didn't puchase from them, no one usually does that... Just really cool people to do business with. Everything looks mint, exactly what I had in mind...glad I found these guys, they do a great job with anything custom you would want to do to your vehicle. Hard to find these businesses these days! "

  • Couldn’t have asked for better service

    GENE TWOMEY - 5 OUT OF 5 STARS - JANUARY 2022
    " These guys are awesome! I had them install some Air Lift air bags on my Ram and they did a great job! Very professional and they know their stuff. Next time I need something that I can’t do, I will definitely have them do it! Will recommend to all! "
    Michael Palmer - 5 out of 5 stars - december 2021
    " Couldn’t have asked for better service. The crew installed a 3” lift on my Sequoia, as well as some replacement front end parts. Even with some unforeseen complications, price was very reasonable. Matt and Cory were quick to respond to communications and very knowledgeable. I recommended them to a friend with the same truck and he got his done here as well! Will definitely be back in the future. "

  • PROFESSIONAL & FRIENDLY

    travis cournoyer - 5 out of 5 stars - December 2021
    " Matt, Cory, and Jennifer are extremely nice and helpful. They did a great job installing my 6 inch zone lift. Definitely will be going back for future truck projects that I am unable to do myself. "
    matthew parker - 5 out of 5 stars - december 2021
    " I had new rims and tires put on my 2020 gmc sierra and they did a fantastic job. I would definitely recommend them to anyone. Thank you again for the great service. "
    stephen quevillon - 5 out of 5 stars - october 2021
    " Great customer service. and great quality work. Jen, Corey, and Matt were a pleasure to work with. I had a 3.5 inch lift put on my Tacoma and it went really smooth. Thanks guys! #bt's "

  • HIGHLY RECOMMEND

    christine guilfoyle - 5 out of 5 stars - october 2021
    " We HIGHLY recommend Rock 'n Road Outfitters! We were in desperate need for assistance being stuck in the mud, and Cory came to our rescue!! No questions asked, he pitched in and winched us out!! We couldn't be more grateful to him and to Rock 'n Road Outfitters for having Cory on their team! "
    bud parker - 5 out of 5 stars - September 2021
    " Driving from Maynard to Worcester based on a friend's recommendation and I was not disappointed.Outstanding place for truck stuff. Got 4 tires and 2 upgraded rear shocks and was in and out in 90 minutes with an appointment made in advance. Saw about 10 things in the big showroom that I want to add to my GMC. Air Horns to start, and maybe a better tonneau cover. Lots of LED light upgrade kits. They install everything. Professional staff knew the products and answered all my dumb questions with(out) an attitude. 10 out of 10 times I will go back there when I need upgrades. "